Design our Limited-Release Anniversary Slide Tin!

Jacobsen is turning 10 this year! To celebrate, we’re giving one of our most iconic products a new look from August through the end of 2021, and the marketing team wants your help designing this limited-release slide tin. We’re opening up the opportunity to the entire Jacobsen team to submit designs. Then, we’ll collectively vote on our favorite design to send to print. 

Winner receives a $250 cash prize and their art printed on 5,000 limited edition slide tins. 

DESIGN DETAILS

We’re looking for designs for the lid of the slide tin. The artboard size is 2.36”x1.34”  and doesn’t need to include the logo or any specific words — it can be filled with anything you choose! The bottom of the slide tin will be similar to the current slide tin, with our logo, UPC, and all product details. 

Your design could be: 

  • A pattern
  • An illustration
  • A photo
  • A collage
  • Any other concept you can articulate well (aka you don't need to design it out!)

Please note: Your design does not need to be in a digital format to enter.  Original artwork (drawing, painting, photo, collage, etc) or a well-articulated concept will work. We’ll bring it to life digitally with Betsy, our in-house designer. 

Design Toolkit: FIND HERE

We’ve created a Design Toolkit folder with all of the resources you may need for your design. The most important thing in the folder is the template, which you can use to make drafts of your design. We’ll also print some templates out and have them on the bulletin board in 602.

You are not required to use Jacobsen logos, brand colors, or illustration styles. There are no limits to how many colors you can use. Go wild! If your submission is not in color but you have colors in mind, please note them somehow with your entry. There is a moodboard in the folder with some examples if you need ideas around how this could come alive.

If you do want to explore a more branded approach (again, not required!), you’ll find a Jacobsen Brand folder with color palettes and illustrations you are welcome to use.

TIMELINE

  • Submit your design or concept by March 22, 2021 @ 5PM PST*
    • Submissions to be sent to kelsey.harris@jacobsensalt.com or placed in basket on the Product Development desk upstairs in 602 
    • Please include your name and email somewhere as we’ll be contacting you with questions
    • Please note colors if drawing is not colorized 

*Marketing will narrow down to 3-5 finalists. Betsy will digitize, transfer to the template, colorize it 

  • Voting will be open April 5-8
  • Winner announced on April 12, 2021

Do you need a tool or have any questions? Have an idea beyond this prompt that you want to talk through or want some support sussing out an idea? Let us know! Email kelsey.harris@jacobsensalt.com